Skip to content
Made in the UK

MSP Growth

How can an MSP launch an MDR service line without building a SOC?

By , CRO, CybaVerse. Reviewed by Oliver Spence. Last reviewed

An MSP launches an MDR service line without a SOC by partnering with a white-label MDR product that includes a 24/7 SOC, packaging it into clear tiers and piloting it with existing clients. The MSP sells, onboards and owns the relationship; the partner's analysts monitor and contain threats around the clock.

This page is part of our MSP growth guide.

Why are MSPs adding MDR now?

Client demand for security is rising while general IT budgets stay tight. Omdia research, cited by Acronis, projects the global managed security market growing from $93 billion in 2025 to $106 billion in 2026, faster than managed services overall. In the UK, 43% of businesses reported a breach or attack in the last year.

  • Security is where clients are still increasing spend.
  • Insurers and supply chains increasingly ask about monitoring.
  • MSPs that cannot answer "who watches at night?" risk losing the account.

How do you launch the service, step by step?

Treat MDR as a product launch, not a bolt-on. The steps below take most MSPs from decision to first paying clients without hiring a security team. Keep the first version simple, learn from pilot clients and expand the range once the delivery process runs smoothly.

  1. Step 1: Choose a white-label MDR partner

    Check the SOC is UK-focused, certified and willing to work under your brand.

  2. Step 2: Design your tiers

    Start with two or three tiers, for example core MDR, MDR plus vulnerability remediation, and MDR plus compliance support.

  3. Step 3: Test it internally first

    Test detection and the escalation process on your internal environment or a friendly client first.

  4. Step 4: Pilot with five clients

    Choose clients with clear risk and a good relationship, and gather feedback.

  5. Step 5: Train sales and service desk

    Give account managers a short pitch and your engineers a clear runbook.

What does the MSP own and what does the partner own?

A clean split keeps the client experience consistent and protects your brand. The table shows a typical model with a white-label MDR partner. Agree it in writing, including who speaks to the client during an incident, because that moment shapes how clients judge the whole service.

AreaMSPMDR partner
Sales and pricingOwnsSupports with material
OnboardingOwnsProvides tools and guidance
24/7 monitoring and triageInformedOwns
Incident communicationOwns client contactEscalates to MSP
RecoveryOwnsSupports

Where does CybaOps fit for a new MDR service line?

CybaOps is the CybaVerse MDR platform, delivered through MSPs, backed by our UK-based security operations centre. MSPs see it in a demo and then onboard clients themselves, so they can launch an MDR service line without hiring analysts or building a SOC.

  • CybaVerse sells only through partners: MSPs, resellers and distributors.
  • CybaVerse offers three MDR packages, CybaCore, CybaEdge and CybaOne, sold through MSPs and resellers.
  • MSPs can run CybaOps across all their customers from one multi-tenant platform.
  • CybaOps works with the security tools you already have, including Microsoft Defender, Sophos and the other EDR tools you already use, so you do not have to rip and replace.
  • Our UK-based security operations centre monitors customer environments 24 hours a day, 7 days a week.
  • Partners get a portal for deal registration, quoting, sales content and training.
  • Partners can train and certify their teams in the CybaVerse Academy.
  • MSPs can sell CybaOps under their own brand, so their clients see the MSP's name, not ours.
  • CybaVerse is certified under the NCSC Cyber Incident Response (CIR) scheme at Standard Level.
  • CybaVerse is ISO 27001 certified.

Partner terms are on the CybaVerse partner page.

Launch an MDR line

How an MSP starts an MDR service line

How an MSP starts an MDR service line.

01 You choose

Multi-tenantPartner / MSP CustomerCustomerCustomer+
CybaOps by CybaVerse

Launch an MDR line

02 The 5-step path

  • Role-based access
  • UK-based analysts
  • ISO 27001

03 Outcomes

Explore

Hover or tap any part of the diagram to see what it does.

  • Packages
  • CybaCore
  • CybaEdge
  • CybaOne
  • CybaVM
  • Cyber Essentials & CE+

What else do MSPs ask about launching MDR?

Do I need to hire security analysts?

No. The partner's SOC covers 24/7 triage. You may want one security champion internally.

How long does a launch take?

It depends on your sales cycle and pilot clients.

Will clients know it is not my SOC?

With a white-label model the service carries your brand. Be open about using specialist partners if asked.

What should you do next?

  1. Pick five clients and write down the security gaps you already know about.
  2. Decide which service tier you could offer them this quarter.
  3. Talk to CybaVerse about delivering MDR under your brand.

Become a CybaVerse partner | See CybaOps

See how MSPs deliver CybaOps as their own security service.

Book a CybaOps demo